Colours meaning

YELLOW

Positive

Happiness, Warmth, Optimism, Clarity, Competence, Bright, Sunny, Energy, Joy, Enthusiasm, Enlightenment

Negative

Irresponsible, Unstable, Naive, Caution, Sickness, Childish

RED

Positive

Love, Power, Excitement, Boldness, Youthful, Passion, Energy, Heat, Strength, Desire, Sensuality, Intensity, Speed

Negative

Lust, Anger, Danger, Warning, Reckless, Aggression

ORANGE

Positive

Friendly, Bold, Confidence, Success, Courage, Stimulation, Fascination, Happiness, Creativity, Enthusiasm

Negative

Ignorance, Distrust

GREEN

Positive

Safety, Peace, Growth, Health, Freshness, Environment, Money, Fertility, Healing, Harmony

Negative

Envy, Jealousy, Guilt, Greed

TURQUOISE

Positive

Spiritual, Healing, Protection, Serenity, Introspection

Negative

Envy, Indifference, Selfishness

BLUE

Positive

Strength, Competence, High Quality, Dependable, Trust, Tranquility, Peace, Integrity, Intelligence, Security, Balance, Calm, Safety, Committed

Negative

Corporate, Coldness, Sadness, Seriousness

PINK

Positive

Happy, Healthy, Feminine, Sweet, Playful, Energy, Passionate, Romance

Negative

Weak, Immature

PURPLE

Positive

Creative, Wise, Independent, Authority, Power, Sophisticated, Royalty, Nobility, Ambition, Wealth, Dignity, Mystery, High, Class

Negative

Moodiness, Eccentric

BROWN / TAN

Positive

Rugged, Earth, Outdoors, Longevity, Dependable, Comfort, Strength, Modesty, Independence

Negative

Conservative, Dogmatic, Dull, Laziness, Isolation

GOLD

Positive

Wealth, Wisdom, Valuable, Traditional

Negative

Egotistical, Self-Righteous

SILVER / LIGHT GRAY

Positive

Glamorous, High Tech, Graceful, Sleek, Wisdom, Intellectual, Knowledge, Refined, Neutral

Negative

Indecisive, Dull, Unsettles, Pessimistic

BLACK / DARK GRAY

Positive

Class, Elegance, Formal, Protection, Security, Intelligence, Solid, Power, Mystery, Dominance, Authority, Sophisticated

Negative

Fear, Grief, Death, Gloomy, Unknown, Emptiness, Overwhelm

WHITE

Positive

Goodness, Sincerity, Purity, Balance, Calm, Fresh, Cleanliness, Easy, Innocence, Light

Negative

Isolation, Emptiness

Color has 3 dimensions: hue, value, chroma.