YELLOW
Positive
Happiness, Warmth, Optimism, Clarity, Competence, Bright, Sunny, Energy, Joy, Enthusiasm, Enlightenment
Negative
Irresponsible, Unstable, Naive, Caution, Sickness, Childish
RED
Positive
Love, Power, Excitement, Boldness, Youthful, Passion, Energy, Heat, Strength, Desire, Sensuality, Intensity, Speed
Negative
Lust, Anger, Danger, Warning, Reckless, Aggression
ORANGE
Positive
Friendly, Bold, Confidence, Success, Courage, Stimulation, Fascination, Happiness, Creativity, Enthusiasm
Negative
Ignorance, Distrust
GREEN
Positive
Safety, Peace, Growth, Health, Freshness, Environment, Money, Fertility, Healing, Harmony
Negative
Envy, Jealousy, Guilt, Greed
TURQUOISE
Positive
Spiritual, Healing, Protection, Serenity, Introspection
Negative
Envy, Indifference, Selfishness
BLUE
Positive
Strength, Competence, High Quality, Dependable, Trust, Tranquility, Peace, Integrity, Intelligence, Security, Balance, Calm, Safety, Committed
Negative
Corporate, Coldness, Sadness, Seriousness
PINK
Positive
Happy, Healthy, Feminine, Sweet, Playful, Energy, Passionate, Romance
Negative
Weak, Immature
PURPLE
Positive
Creative, Wise, Independent, Authority, Power, Sophisticated, Royalty, Nobility, Ambition, Wealth, Dignity, Mystery, High, Class
Negative
Moodiness, Eccentric
BROWN / TAN
Positive
Rugged, Earth, Outdoors, Longevity, Dependable, Comfort, Strength, Modesty, Independence
Negative
Conservative, Dogmatic, Dull, Laziness, Isolation
GOLD
Positive
Wealth, Wisdom, Valuable, Traditional
Negative
Egotistical, Self-Righteous
SILVER / LIGHT GRAY
Positive
Glamorous, High Tech, Graceful, Sleek, Wisdom, Intellectual, Knowledge, Refined, Neutral
Negative
Indecisive, Dull, Unsettles, Pessimistic
BLACK / DARK GRAY
Positive
Class, Elegance, Formal, Protection, Security, Intelligence, Solid, Power, Mystery, Dominance, Authority, Sophisticated
Negative
Fear, Grief, Death, Gloomy, Unknown, Emptiness, Overwhelm
WHITE
Positive
Goodness, Sincerity, Purity, Balance, Calm, Fresh, Cleanliness, Easy, Innocence, Light
Negative
Isolation, Emptiness
Color has 3 dimensions: hue, value, chroma.
Color has 3 dimensions: hue, value, chroma.
